What is a trademark?
Quite simply a trademark is your brand. A registered trademark is a legal right granted to protect the unique features that give your brand its identity. These features can include letters, numbers, words, phrases, sounds, smells, shapes and/or a logo.
Even more importantly, a registered trademark is legally enforceable and gives you the right to stop others using your trademark in the categories it’s registered in.
Why do I need trademark?
Many business owners spend endless hours and tens of thousands of dollars developing their brand only to overlook one critical step – the protection of it. Which means that if you don’t register your trademark your competitors can. You are in a much stronger legal position to stop others from infringing your brand if you have a registered trademark.
In addition, a registered trademark gives you exclusive rights to use, license and sell your brand in Australia. And remember, the more successful your business is, the more valuable your trademark is.
Why Australian Professional Trademarks ?
APT are committed to ensuring that protecting your brand is simple and affordable. You see, we will tell you upfront what it will cost to register your trademark with our low cost, fixed fee.
Furthermore, Australian Professional Trademarks is a trusted provider of trademark search and registration services plus commercial advice. You’ll find our clients are all shapes and sizes and span a wide range of industries. From start-ups and SME’s to global corporations, we love nothing more than helping our clients protect their trademark or grow their business.
In fact, here’s what one of our happy
clients has to say:
After going back and forth trying to get my trademark completed I came across Cooper Mills. What they did was take hold of the reins and get everything sorted for one flat fee. A seamless process when dealing with them!
David Wilson – Owner | Founder – Block78
And finally, whilst we don’t like to brag, we do have over 25 years
experience in trademark law.
Protect your trademark in 3 easy steps
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Step 1 – Let’s chat
At an obligation free consultation, we’ll discuss your needs and advise the best strategy for a successful registration.
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Step 2 – We do the work
All you have to do is give us the green light and then we get to work. First of all we search the trademark database for possible conflicts. We’ll then assess any potential risks and determine the best strategy forward to ensure a successful trademark application. Plus, we complete all the forms and paperwork associated with lodging your application.
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Step 3 – Examination, advertising and registration
After filing, your trademark will be examined by IP Australia. If there are any problems with your application, IP Australia will provide a detailed report outlining the issues. Once your trademark has been examined and any potential issues dealt with, your trademark will be advertised. This allows third parties an opportunity to review and potentially object to your trademark.
And finally, following advertising you will be the proud owner of a registered trademark – congratulations (just don’t forget to pay the renewal fees every 10 years or we’ll have to do it all over again)!
For further information, enter your details and one of our experienced trademark law professionals will contact you. Remember, registering your trademark has never been easier.
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